頁籤選單縮合
題名 | 影響教育版軟體再購意圖之因素:整合期望確認理論與套牢效應觀點=Factors Influencing the Repurchase Intention of Educational Software: An Integration Perspective of Expectation Confirmation Theory and Lock-in Effect |
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作者 | 夏自立; 林哲宏; 曾敬仁; Hsia, Tzyh-lih; Lin, Che-hung; Tseng, Ching-jen; |
期刊 | 正修學報 |
出版日期 | 20131000 |
卷期 | 26 2013.10[民102.10] |
頁次 | 頁189-207 |
分類號 | 496.34 |
語文 | chi |
關鍵詞 | 教育版軟體; 再購意圖; 滿意度; 期望確認理論; 套牢效應; Educational software; Repurchase intention; Satisfaction; Expectation confirmation theory; Lock-in effect; |