查詢結果分析
來源資料
頁籤選單縮合
題 名 | 花蓮縣不同地區稻米品質與產量分析研究=District Difference of Rice Quality and Yield in Hualien County |
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作 者 | 余宣穎; 潘昶儒; 宣大平; | 書刊名 | 花蓮區農業改良場研究彙報 |
卷 期 | 26 2008.12[民97.12] |
頁 次 | 頁1-16 |
分類號 | 434.111 |
關鍵詞 | 稻米; 品質; 食味; 味度; Rice; Quality; Palatability value of rice; Taste of rice; |
語 文 | 中文(Chinese) |
中文摘要 | 本試驗以2004 年二期作至2006 年一期作農糧署於花蓮縣各鄉鎮產量坪割調查之稻米為基準,針對花蓮地區稻米品質與產量進行分析,以期作為將來調整水稻栽培措施,提高稻米品質之參考。結果顯示,在不同期作表現上,不同品種之白米食味值及白米蛋白質含量表現皆以2005 年一期作最佳,分別為76.72 及4.97%,白米味度值則以2004 年二期作最高達58.76 ,在產量上則以2005 年一期作最高達6032 公斤/ 公頃。在各期作不同栽培品種之比較上,白米食味值於2004 年二期作及2005 年一期作無顯著差異,但在2005 年二期作以台稉4 號與高雄139 號為最高分別達73.33 、72.83 ,在2006 年一期作則以台稉16 號為最高,達73.14 ;而產量比較上,以台稉4 號在2004 年二期作最高為6214 公斤/公頃,2005 年一期作則以台稉2 號最低為5265 公斤/公頃,2005 年二期作及2006 年一期作則無顯著差異。另外,在不同稻米主要生產地區比較上,2004 年二期作、2005 年一期作及2005 年二期作各地區白米食味值無顯著差異,2006 年一期作以富里鄉之白米食味值最高為71.39 ,而在產量比較上,除2005 年二期作以玉里鎮與富里鄉較好,其餘各期作產量皆無顯著差異。在稻米品質分析各項目間關係之檢定上,2004 年二期作至2006 年一期作所有樣品之糙米及白米食味值與蛋白質含量相關係數皆高於0.9 且都為負相關,白米食味值與白米味度值之相關係數為0.67 正相關;而每期作中,抽驗點之產量高低與其白米食味值之相關性則極低。 |
英文摘要 | This research adopted a hierarchical approach to consumer conceptualize Repeat Purchase Intention. The model was empirically validated with a survey of 232 customers of farmers' association supermarket for GAP agricultural products in Hualian District, utilizing a SEM analysis. We also demonstrated causal relationships between Perceived Price, Corporate Image, Perceived Service Quality, Customer Satisfaction, Service Value, and Repeat Purchase Intention by utilizing a SEM approach. These findings provide important implications for farmers' association supermarket for GAP agricultural products operation and channel management. The results of this study show that improving consumer awareness of Service Quality and will enhance the Service Value and Customer Satisfaction, and enhance their Repeat Purchase Intention, too. At the same time the important factor is that have a better Corporate Image is to improve the consumer's Repeat Purchase Intention. The farmers' association supermarkets for GAP agricultural products are not only committed to improving consumer awareness of the Service Quality, Perceived Price and Customer Satisfaction with the cognitive thought, but should by raising consumer awareness of the Service Value. and should maintain the good Corporate Image and strengthen their competitive advantage. |
本系統中英文摘要資訊取自各篇刊載內容。