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題 名 | 許文龍的企業經營與管理理念=On Hsu Wen-lung's Idea of Business Management |
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作 者 | 曾建元; | 書刊名 | 中華行政學報 |
卷 期 | 7 2010.06[民99.06] |
頁 次 | 頁101-113 |
分類號 | 494 |
關鍵詞 | 許文龍; 奇美實業; 莊子; 生態學; 幸福; Hsu Wen-lung; Chi Mei corporation; Zhuang Zi; Ecology; Happiness; |
語 文 | 中文(Chinese) |
中文摘要 | 奇美實業創辦人許文龍在他的企業經營中,不斷創造第一,他曾經是台灣壓克力大王,後來成為全球ABS(丙烯青丁二烯苯乙烯共聚合物)大王,現在,他又成為全球最大的薄膜電晶體液晶顯示器(TFT-LCD)產業,並且在台南科學園區創立樹谷生態科學園區。許文龍自稱《莊子》和生態學是他經營管理理念的源頭,而追求人生的幸福,則是他的最大目的。本論文即透過許文龍的口述記錄和有關文獻,嘗試整理出許文龍的人生哲學和經營管理理念。 |
英文摘要 | Hsu Wen-lung is a Taiwanese businessman and the founder of Chi Mei Corporation. In his business life, he always creates the excelent business achivements. He was the largest maker of Acrylic resin in Taiwan and also the largest maker of ABS resin in the world. He founded the largest TFT-LCD group in the world, and built the Tree Valley Ecological Science Park in the Tainan Ecological Science Park. Hsu Wen-lung claims that Zhuang Zi and ecology is the source of his business management idea, and his most important goal is to pursuit happiness in life. This thesis tries to sort out Hsu's life philosophy and business management idea through Hsu Wen-lung's dictations and literature. |
本系統中英文摘要資訊取自各篇刊載內容。