頁籤選單縮合
題名 | 專業能力、關係品質與顧客關係管理效能之關聯性研究--以非金融綜合券商顧客為例=An Empirical Research of the Relationships among Professional Skills, Relationship Quality and Customer Relationship Management Effectiveness--Take the Customers of a Traditional Stock Broker as an Example |
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作者 | 趙清遠; 黃義俊; 趙美雯; 王崇禮; Chao, Ching-yuan; Huang, Yi-chun; Chao, Mei-wen; Wang, Chung-li; |
期刊 | 朝陽商管評論 |
出版日期 | 20090600 |
卷期 | 8:1/2 2009.06[民98.06] |
頁次 | 頁67-100 |
分類號 | 496.7 |
語文 | chi |
關鍵詞 | 專業能力; 關係品質; 顧客關係管理效能; Professional skills; Relationship quality; Customer relationship management effectiveness; |