頁籤選單縮合
題 名 | 屏東縣草蝦養殖戶個案比較研究=A Comparative Cases Study of Grass Shrimp Farms in Ping-Tung County |
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作 者 | 陳淑恩; | 書刊名 | 國立屏東技術學院學報 |
卷 期 | 5:2 1996.06[民85.06] |
頁 次 | 頁55-62 |
分類號 | 439.66 |
關鍵詞 | 草蝦養殖; 經營診斷; 季節調整; 資源組合; 行銷策略; Grass shrimp farm; management diagnosis; Seasonal selection; Resource mix; Marketing strategy; |
語 文 | 中文(Chinese) |
中文摘要 | 本文的目的在採用二位屏東地區的草蝦養殖戶的記帳資料,為生產管理、行銷管 理、人事管理、和財務管理之診斷分析,以為草蝦養殖經營改善之參考。養殖戶甲採用較高 的雜異化經營,在土地和勞力上集約經營,但因一混養草蝦失敗,使益本比降為 101.83 % 。養殖戶乙採用比較專一經營,土地和勞力粗放,益本比達 125.83%。個案經營的啟示為加 強養殖季節的調整,有效運用資源組合,慎擬行銷策略,加強蝦病預防,慎選蝦苗,重視研 究發展管理。 |
英文摘要 | The objective of this paper is to provide the management improvement of grass shrimp production by adopting the record-keeping of two grass shrimp farms in Ping-Tung County and diagnosing the production management, marketing management, personnel management, and financial management. With higher degree of diversification in production, grass shrimp farm A intensively uses land and labor, and has 101.83% of benefit-cost ratio. Comparatively, grass shrimp farm B is more specified farming,less intensively uses land and labor, and has 125.83% of benefit-cost ratio. The management implications of the two-case study for grass shrimp production are to improve seasonal selection, resource mix, marketing strategy, disease prevention, shrimp fry screening, and research and development management. |
本系統中英文摘要資訊取自各篇刊載內容。