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題 名 | Assessing the Online Newsroom Functions of Official Destination Websites: A Mixed Approach Combining the Modified Delphi Method and the Technology Acceptance Model=以修正式德爾菲法與科技接受模式探討觀光目的地官方網站線上新聞室所需功能 |
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作 者 | 劉松達; | 書刊名 | 觀光休閒學報 |
卷 期 | 27:2 2021.08[民110.08] |
頁 次 | 頁245-272 |
分類號 | 992.2 |
關鍵詞 | 記者室; 觀光傳播; TAM理論; Pressroom; Tourism communication; TAM theory; PLS-SEM; |
語 文 | 英文(English) |