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題名 | 青年農民投入蔬菜產業成功關鍵因素之探討--以桃園市青農為例=Explore the Critical Success Factors for Young Farmers into the Industry of Vegetables--A Case Study to Young Farmers in Taoyuan City |
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作者 | 傅智麟; 張志展; 李金玲; Fu, Chi-lin; Chang, Chih-chan; Lee, Chih-lin; |
期刊 | 桃園區農業改良場研究彙報 |
出版日期 | 20181200 |
卷期 | 84 2018.12[民107.12] |
頁次 | 頁39-52 |
分類號 | 431.4 |
語文 | chi |
關鍵詞 | 關鍵成功因素; 質性研究; 人格特質; Success factors; In-depth interviews; Personality traits; |
中文摘要 | 為探究青年農民投入蔬菜產業之關鍵成功因素,以本場轄內桃園市18至45歲參與蔬菜產業生產之百大團體組青年農民和桃園市青農聯誼會在地青農為訪談對象,以個案研究-深度訪談方式分2年(2015-2016年)進行,調查經營管理現況,並比較投入產業各構面經營管理情形與學習知能需求,了解其經營關鍵成功因素。由研究結果顯示成功因素可分為三大構面,「個人構面」中人格特質之「堅持」特性及「資源構面」下創業資源之「土地資源」是主要關鍵因素,機會構面之「創業機會」及「外部環境」也扮演相當重要的角色。就協助青農投入蔬菜產業經營之輔導政策提出建議,一、在政府及制度部分:農業人力適度開放,搭配農業人力平台媒合閒置人力調度,加入農保條件能更符合需求;土地租賃或取得及相關補助政策之資訊須更透明;完善農場見習制度使新農民在生產技術穩定與持續投入;建置更完善與簡易之農民線上諮詢協助系統;二、在青農知能及態度部分:多利用網路取得資訊增進知能;態度上要堅持及主動,但不衝動;培養體力並要有耐心和毅力。整體而言,青農至少具備三年觀察期之心理準備,初期可能收支不平衡,但當沉入成本攤提到一定程度且技術純熟後,對投入農業才有信心;同儕間必須分享與協助,避免白費工夫。 |
英文摘要 | In order to make a thorough inquiry of critical success factors for young farmers in the vegetable industry, we picked young farmers age 18 to 45 from the COA's Hundred Young Farmer Program and Taoyuan's Young Farmer Union who took part in vegetable industries as interviewees, using case studies and in-depth interviews in 2015 and 2016 to investigate their business and management situation and to compare aspects they put in the industry. We found out that individual character is the critical factor of all aspects. Persistence and land resources are two critical success factors of individual character of personal aspect. However, entrepreneurship and external environment of the opportunity aspect play important roles. In vegetable industry management, we suggested that the government moderately open agricultural labor and schedule idle laborers on the agricultural labor platform. We also suggested that the farmer insurance meet the threshold. Information on land lease and acquisition and related subsidy policies should be clearer and closer to what farmers need. The most important things for new farmer training are productive technology stability and continued involvement in agriculture, so practice farms are essential. Due to young farmers assessing and using information mainly from the internet, we have to establish a more complete and easy online consultation and assistance system. Personality traits will be the first suggestion for new enter young farmers. They have to be persistent, willing to take initiative, but not impulsive. Next will be physical strength, patience, and perseverance. Also, they have to be ready for unbalanced income and expenditures in the first 3 years. The confidence for participating in agriculture will come till cost amortization to the certain point and be skillful. New enter young farmers have to contact and assistance to each other; don't be afraid to share or ask questions. |
本系統之摘要資訊系依該期刊論文摘要之資訊為主。