查詢結果分析
來源資料
相關文獻
- 建置需求導向模糊創新的新產品開發流程
- 新產品發展各階段跨部門互動類型之研究
- 結合品質機能展開與限制理論作為產品發展之探討
- 資訊軟體產品開發之典範--以趨勢科技為例
- 技術資源管理能力對新產品開發績效影響之研究
- Application of Analytic Hierarchy Process(AHP) on the Evaluation of Alternative Technologies--A Case of Digital TV Receivers
- 開發新產品的成功之路
- 家具新產品開發流程之研究--以國內小型家具工廠個案為例
- 3D虛擬角色動畫技術
- 新產品開發策略與市場資訊處理機制對新產品績效影響之研究
頁籤選單縮合
題 名 | 建置需求導向模糊創新的新產品開發流程=Constructing a New Model of the Need-based Fuzzy Front-end Innovation in New Product Development |
---|---|
作 者 | 陳梧桐; 洪志洋; | 書刊名 | 產業與管理論壇 |
卷 期 | 14:2 2012.06[民101.06] |
頁 次 | 頁4-30 |
分類號 | 440.6 |
關鍵詞 | 專利價值; 虛擬角色; 新產品開發; 模糊前端創新; Patent value; Persona; New product development; Fuzzy front-end innovation; |
語 文 | 中文(Chinese) |
中文摘要 | 新產品開發流程的模糊前端指概念形成階段,是新產品開發成敗與否的關鍵所在。現有論文雖有簡明的階段說明,但並未有明確的執行步驟可以遵循。新產品開發品牌廠商掌握目標顧客需求以開立產品規格;台灣產業承接品牌廠商的委外製造或設計為主,亟需有企圖心的廠商轉型從事差異化產品開發與建立品牌,以提高產品的附加價值。 |
英文摘要 | In new product development (NPD), fuzzy front end (FFE) refers to the process in formative stages of new product concept. FFE is key to the success of NPD. Not only can it improve the effectiveness of new product development, but it also saves time in new product development. Literatures touch upon this stage, but they barely take deep look into the clear processes in execution. The original brand manufacturers (OBMs) target customer needs to define product specifications. Taiwan's industry consists mainly of OEMs (original equipment manufacturers) and ODMs (original design manufacturers). Ambitious manufacturers are encouraged to evolve themselves into OBM by differentiating products and establishing brandnames, so as to add value to their products. |
本系統中英文摘要資訊取自各篇刊載內容。