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題名 | 電子商務產學合作模式與策略之研究:以某技術學院企管系為例=An Action Study for Implementing Model and Strategy of Industry-University Cooperation in Universities and Institutes of Technology |
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作者姓名(中文) | 葉榮椿; 鍾盼兮; 羅偉碩; 陳宜檉; | 書刊名 | 美和技術學院學報 |
卷期 | 23:1 2004.04[民93.04] |
頁次 | 頁143-157 |
分類號 | 528.858 |
關鍵詞 | 電子商務; 產學合作; 運作模式; 實施策略; Industry-university cooperation; E-commerce; Strategies; Policies for the implementation; Operational model; |
語文 | 中文(Chinese) |
中文摘要 | 本研究以電子商務產學合作模式式與策略為主題,旨在了解本校(企管系)目前產學合作之實施現況,發掘其中之問題、瓶頸與限制,進而提出新的產學合作模式與策略方案。藉由完整的文獻回顧過程,並基於行動研究方法的嚴謹應用,在數次與學界及業界之專家訪談及資料蒐集過程,本研究建構出系統完整之「產學合作」六階段模式,不僅可作為企業建立「電子商」運作的重要參考策略,並可對未來本校與實務界在電子商務產學合作運作過程,提供一套有效的系統化運作模式。本研究之研究成果,除可協助國內企業與技術校院發現產學合作之可能產生的問題,亦可為技職院校企業管理系產學合作關於「電子商務」應用的議題上,提供重要之參考資訊,以提昇技職院校企業管理系之教育成效,培育國內中小企業推動及實施各產業之電子商務所需之各級專業技術人才。 |
英文摘要 | The first purpose of this study is to identify the issues and difficulties of implementing E-commerce for small-and-medium size businesses. The second purpose is to examine, using action research method, the problems in the current cooperation programs between industry and accademis institutions. Finally, new strategies and policies for the development of new Industry-University cooperation projects related to E-commerce will be proposed. The essential strategies and policies for the implementation of the Industry-University cooperation training project will then be proposed will focus collective discussion method. Thus, a practical and useful model of Industry-University cooperation training projects related to E-commerce will be proposed in this study. It will not only be applicable immediately to the student training of Meiho Institute of Meiho Institute of Technology, but also serve as a reference for other Technical-Vocational universities or institutes. |
本系統之摘要資訊系依該期刊論文摘要之資訊為主。