頁籤選單縮合
題 名 | 農業合作社場策略聯盟形成動機與參與意願之調查=A Study of Motives of Formation of Strategic Alliance for Agricultural Cooperative Farms and Intention of Participation |
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作 者 | 林木忠; | 書刊名 | 桃園區農業改良場研究彙報 |
卷 期 | 50 2002.09[民91.09] |
頁 次 | 頁50-54 |
分類號 | 431.575 |
關鍵詞 | 農業合作社場; 策略聯盟; Cooperative farms; Strategic alliance; Motive; |
語 文 | 中文(Chinese) |
英文摘要 | Motives of formation and desires of participation for strategic alliance agricultural cooperative farms were examined using data collected from 67 farms. There were 76% of respondents expressed never heard and understood of strategic alliance, however, approximately 79% of respondent were interested in participating the alliance. The main motives for participating the strategic alliance were: to solve the operation problems, reduction of production cost, to enhance the competitiveness, etc. The reasons for some respondents not interested in participating the alliance were worrying about causing damages of rights and benefits; there was no difference in functions between the cooperation and alliance; no confidence in its success, etc. It is revealed that communication is needed to provide information and knowledge contributing to upgrade the competitiveness and establishment a new strategic alliance through timely training courses or discussions. |
本系統中英文摘要資訊取自各篇刊載內容。