頁籤選單縮合
題 名 | 臺灣地區省產切花運銷體系IDEFo 模型之建立 |
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作 者 | 謝志誠; | 書刊名 | 國立臺灣大學農學院研究報告 |
卷 期 | 34:4 1994.12[民83.12] |
頁 次 | 頁373-391 |
分類號 | 435.4 |
關鍵詞 | 切花運銷體系; 運銷過程; 構模技術; IDEFo模型; Cut flowers marketing system; Marketing channel; Modelling technique; IDEFo model; |
語 文 | 中文(Chinese) |
中文摘要 | 本研究擬以台灣地區省產切花的運銷體系為對象,首先探討切花從收穫 後到外銷或零售給消費者間的運銷過程及參與運銷過程的運銷單位的作業型 態,再利用IDEFo構模技術對省產切花運銷體系內的運銷過程、運銷單位的活動 與運銷單位間的關係,以由上而下層層分解的方法來描述,從而構建出省產切花 運銷體系的IDEFo模型。構建出之IDEFo模型除了能將複雜的切花運銷體系作清 楚表達,有助於對台灣地區省產切花運銷體系運作狀況的了解外,IDRFo構模技 術之引用,亦將有助於其他農產品運銷體系的表達與運銷技術的改進。 |
英文摘要 | In order to model the functional activities of local-produced cutflowers marketing system in Taiwan, the marketing channel and theoperating status of marketing organizations are analyzed andrepresented by a hierarchy of related diagrams. This paper presents an overview of the IDEFo modelling technique and uses it to describe the functions of local-produced cutflowers marketing system in term of marketing activities andrelationship among these activities. The constructed IDEFo model willaid the analyzers in visualizing local-produced cut flowers marketingsystem and its status. The IDEFo modelling technique also provides abasis for representing the marketing systems of other agriculturalproducts and improving their marketing techniques. |
本系統中英文摘要資訊取自各篇刊載內容。