頁籤選單縮合
題名 | 臺灣廠商在東協五國國際化過程之研究 |
---|---|
作者 | 葉郁芬; | 書刊名 | 南臺工商專校學報 |
卷期 | 19 1994.03[民83.03] |
頁次 | 頁47-52 |
分類號 | 553.9 |
關鍵詞 | 東協五國; 國際市場進入策略; 國際化過程; ASEAN; International market entry modes; Internationalization; |
語文 | 中文(Chinese) |
中文摘要 | 近年來,臺灣廠商面臨國內環境的惡化下,不得不向海外尋求生存的契機,而東南亞國家不僅有距離近之便利,更有豐富的勞工與原料,自然成為臺灣廠商向外投資的重鎮。 基於臺灣廠商對外投資活動的不斷擴大,因此本文根據問卷調察之結果,提出臺灣廠商的國際化過程,以辨明臺灣廠商對東南亞投資的模式,再針對這些投資模式,提出對外投資時所應考慮的因素,最後,再針對臺灣企業的對外投資行為,提出各項建議,以作為廠商對外投資時之參考。 |
英文摘要 | Taiwanese companies encounter many problems in recent years. In order to survive, they seek other opportunities abroad. As a result, South-east Asia becomes an important area for investment by the reason of the short distance from Taiwan as well as rich materials and cheap labor. This research identified the internationalized process of the Taiwanese companies according to the result of questionnaire, in order to formulate a model of Taiwanese companies' investment in South-east Asia. The factors which the company may consider when they invest overseas are proposed based upon this model. Finally, some suggestions will be made for the Taiwanese companies according to the overseas investment of Taiwanese business. |
本系統之摘要資訊系依該期刊論文摘要之資訊為主。