頁籤選單縮合
題名 | 消費者於線上3D虛擬服飾商店之知覺價值、信任、關係承諾、購買意願及口碑推薦之關係=Exploring the Relationships between Consumers' Perceived Value, Trust, Relationship Commitment, Purchase Intention and Word-of-Mouth Recommendation in Online 3D Virtual Fitting Room |
---|---|
作者 | 許嘉霖; 廖婉馨; 鄭婕盈; Hsu, Chia-lin; Liao, Wan-shin; Cheng, Chieh-ying; |
期刊 | 行銷科學學報 |
出版日期 | 20240400 |
卷期 | 20:1 2024.04[民113.04] |
頁次 | 頁1-31 |
分類號 | 496.34 |
語文 | chi |
關鍵詞 | 線上3D虛擬商店; 信任; 關係承諾; 購買意願; 口碑推薦; Perceive value; Trust; Relationship commitment; Purchase intention; Word-of-mouth recommendation; |