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| 題 名 | 苗栗出磺坑地區居民對觀光發展態度之研究=A Study on Residents’Attitude toward Tourism Development in Miaoli Tsu-Huang-Kun |
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| 作 者 | 楊慧貞; 陳恆智; 馮祥勇; 馮祥勇; | 書刊名 | 休閒事業研究 |
| 卷 期 | 12:2 2014.06[民103.06] |
| 頁 次 | 頁29-53 |
| 分類號 | 992.1 |
| 關鍵詞 | 觀光發展; 居民態度; 觀光衝擊; 地方感; Tourism development; Residents’ attitude; Tourism impact; Sense of place; |
| 語 文 | 中文(Chinese) |
| 中文摘要 | 本研究主要目的,為探討出磺坑周邊地區居民之地方感認知、觀光衝擊影響層面以及觀光發展態度,以作為未來民間單位或政府從事觀光規劃之參考。研究對象為居住於出磺坑周邊地區居民,以封閉式問卷調查方式進行,共發放 300份問卷,回收 283份,有效問卷 275份,無效問卷 8份。經由統計分析結果發現:不同背景之居民其地方感、觀光衝擊認知及觀光發展態度等均有部分顯著差異;且居民之地方感及觀光衝擊認知對觀光發展態度亦有正向顯著影響。研究結果可提供政府及觀光規劃單位之參考。 |
| 英文摘要 | The main purpose of this study is to explore the cognitive sense of place for Tsu-Huang-Kun’s surrounding residencies. It also looks into tourism impact influence and tourism development attitude as future reference for private organizations or government engaged tourism planning. The residents, who live near the Tsu-Huang-Kun area, are subjected to take questionnaires for our studies. A total of 300 questionnaires are surveyed, which 283 are returned. Of these 283 returned questionnaires, 275 are valid and 8 are invalid. The results show that residents with different background have differences on sense of place, tourism impact and attitude toward tourism development. However, residents’ sense of place, cognition of tourism impact has positive and significant effect on their attitude toward tourism development. These findings may provide reference to government and tourism planning. |
本系統中英文摘要資訊取自各篇刊載內容。