頁籤選單縮合
題 名 | 我國運動服務業未來發展之展望=Vision of Taiwan's Future Prospects on Sports Service Industry |
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作 者 | 林建元; 陳虹芝; | 書刊名 | 國民體育季刊 |
卷 期 | 44:4=184 2015.12[民104.12] |
頁 次 | 頁5-10+97 |
專 輯 | 我國運動產業發展現況與展望 |
分類號 | 489.77 |
關鍵詞 | 運動服務業; 運動產業; |
語 文 | 中文(Chinese) |
中文摘要 | 服務業乃是我國經濟發展的主要部門,其中運動服務業還有很大的成長空間與潛力。其實,運動服務產業之發展不僅可以提高運動服務的內容與品質,透過運動賽會與職業運動的發展也可促進地方經濟之發展。對全體國民而言,發展運動服務業不僅可以促進國民健康,也可以為運動科系畢業的人才及競技運動的退役選手創造就業機會。 為促進運動產業之發展,營造運動產業良好的經營環境,政府於民國100年制定並通過「運動產業發展條例」。主管機關依法應擬訂運動產業發展方向及產業發展計畫,每四年檢討修正,並報請行政院核定。為協助政府擬訂未來四年的發展計畫,本研究以「運動服務產業」為對象,分析其目前在國內發展的主要課題,並對未來轉型發展方向提出策略性建議。 展望運動服務業之未來發展,應同時兼顧產值提高與就業擴大兩項目標。惟考量國內運動人才之就業問題急迫且嚴重,建議推動初期應以創造就業機會為優先,經由政府積極輔導、引領產業發展,以擴大市場內容及規模,進而增加相關專業人才需求。長期而言,則應結合科技運用及推動跨部會合作,輔導運動服務產業穩定發展與成長,同時加強人才培育與相關就業市場的結合,發揮運動科系畢業人才與選手的專長。 |
英文摘要 | The service industry is still the principal sector upholding Taiwan’s economy, and in particular, the sports service industry still has major room for improvement and possesses tremendous potential. In fact, not only can the development of the sports service industry improve the content and quality of sports service, its development in conjunction with sporting events and professional sports can help foster local economic growth. For the citizens of the nation, developing sports service industry not only can encourage national health, but provide employment opportunities for sports major graduates and retired professional athletes. To encourage development of the sports service industry and foster excellent business environment for sports industry, the government formulated and enacted Sports Industry Development Regulation in 2011. The competent authority should formulated pertinent plans with regards to the developmental direction and industry development in accordance with the said regulation; the plans should be reviewed every four years, and be submitted to the Executive Yuan for approval. In order to assist the government in formulating a development plan for the next four years ,this research aims at the Sports Service Industry and analyses key themes pertaining to said industry in Taiwan, and provide strategic suggestions for future transformation of said industry. |
本系統中英文摘要資訊取自各篇刊載內容。