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題名 | A Study of the Relationship between Entrepreneurship Courses and Opportunity Identification: An Empirical Survey=創業課程與機會辨識關聯性之實證研究 |
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作者 | 張文龍; 黃文谷; 蔣筱梅; | 書刊名 | Asia Pacific Management Review |
卷期 | 19:1 2014.03[民103.03] |
頁次 | 頁1-24 |
分類號 | 494.1 |
關鍵詞 | 創業課程; 創業警覺; 先驗知識; 機會辨識; Entrepreneurship course; Entrepreneurial alertness; Prior knowledge; Opportunity identification; |
語文 | 英文(English) |
中文摘要 | 在創業演進過程中,機會辨識是創業活動的核心。創業者若能辨識具有潛力的機會,將有助於新創事業未來的發展。然而,機會辨識能力能否經由後天的訓練而予以強化,過去的研究並未見有絕對性的定論。本研究以參與經濟部中小企業網路大學校創業課程的學習者為研究對象,調查創業課程、創業警覺、先驗知識與機會辨識之間的關聯性。研究結果發現,完善的課程設計,能夠有效提升學習者的機會辨識能力。其次,創業課程對機會辨識產生影響的過程中,創業警覺扮演中介的角色。最後,學習者過去擁有的先驗知識,有助於學習者在接受創業課程後,能夠擁有較佳的創業警覺,進而獲得較佳的機會辨識能力。 |
英文摘要 | How does a new venture opportunity evolve? Identification of opportunity remains at the core of entrepreneurial ability. The capability of entrepreneurs to identify potential opportunities will surely affect the future development of new ventures. This forces us to think whether this ability could be enhanced and improved through training. Up to now, there has been no definite conclusion made in this matter. This study starts by looking at entrepreneurial courses. Then, a hypothetical model of the relationship between entrepreneurship courses, entrepreneurial alertness, prior knowledge and opportunity identification is proposed. The sample is selected from participants in Taiwan's SME Online University programme which is offered by the Ministry of Economic Affairs. After statistical analysis of the returned questionnaires, it is found that well-established entrepreneurship courses have a significant impact with regard to enhancing opportunity identification. Moreover, during the process, entrepreneurial alertness acts as a mediator. In addition, learners possessing prior knowledge have a better chance to increase entrepreneurial alertness after taking entrepreneurial courses, thus strengthening their opportunity identification ability. |
本系統之摘要資訊系依該期刊論文摘要之資訊為主。