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題 名 | 學習背景差異對簡化圖形之偏好研究=The Relationship between Learning Background and the Preference to Simplified Graphics |
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作 者 | 許峻誠; 王韋堯; | 書刊名 | 藝術教育研究 |
卷 期 | 17 2009.05[民98.05] |
頁 次 | 頁109-132 |
分類號 | 901.4 |
關鍵詞 | 圖形設計; 簡化原則; 完形心理學; 物體辨識理論; 偏好; Graphic design; Law of simplicity; Gestalt theory; Object recognition theory; Preference; |
語 文 | 中文(Chinese) |
中文摘要 | 圖形簡化設計手法的應用很廣泛,包括商標、造形設計以及各種相關電腦介面與圖示設計等。有些「圖形」容易被辨識、被偏好,有些圖形卻無法讓人喜好或理解,是什麼原因造成這樣的結果?在完形心理學及物體辨識理論中有許多關於簡化與圖形辨識率的研究,本研究則著重在比較設計與非設計背景人士在簡化圖形偏好上的差異。本研究以三因子實驗設計進行圖形的「簡化手法組合、物體類別與受試者背景」三個自變項間對於應變項「偏好」的影響。變異數分析結果顯示「圖形偏好」受「簡化手法組合」的主效應影響,同時也受「簡化手法組合和受試者背景」交互作用之影響。研究發現設計背景人士對於簡化圖形的偏好分佈相當不一致;而非設計背景人士對於簡化圖形的偏好分佈卻則相當一致。此外,非設計背景人士可能比設計背景人士偏好較為寫實的圖形,這個差異是設計者必須特別注意的。本研究結果希望提供設計師在評估或設計圖形時的參考,以彌補設計師直覺之不足,或讓設計初學者有規則可循。 |
英文摘要 | The scope of application of the graphic simplification design seemed limitless. It included trademarks, public signs, computer interface, and illustration designs. Some graphics could be easily comprehend and appreciated, while the others were not. The present study inquired about the cause behind such phenomenon. Past investigations had focused on gestalt theory, design discipline, ergonomics, and object recognition theory. The focus of the present study was on understanding the relationship between designers/non-designers’ preferences and relevant level of graphic simplification. Analysis results indicated that graphic preference was significantly impacted by the main effect of the combination of simplification methods and was simultaneously influenced by the interactions between the simplification methods and the participants’ profile. The result also showed that designers preferences were more varied then non-designers. Designers often process the graphics based on sensuality and intuition whereas the non-designers preferred more realism. |
本系統中英文摘要資訊取自各篇刊載內容。