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題 名 | 創新管理對成衣代工業競爭優勢之影響=Innovation Management Effect on Competitive Advantage: An OEM Perspective |
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作 者 | 羅志明; 張宏帆; | 書刊名 | 創新與管理 |
卷 期 | 6:2 2009.05[民98.05] |
頁 次 | 頁131-140 |
分類號 | 488.98 |
關鍵詞 | 創新管理; 競爭優勢; 流程管理; 流程創新; Innovation management; Competitive advantage; Process management; Process innovation; |
語 文 | 中文(Chinese) |
中文摘要 | 創新管理已是企業國際化競爭優勢之來源,台灣產業如何因應此創新趨勢,將是刻不容緩之議題。台灣加入WTO取消全球紡織配額後,成衣代工業正面臨到產品生命週期縮短及全球化市場的競爭。本研究運用個案研究法探討創新管理對企業競爭優勢之影響,如何在全球知識經濟環境中重新聚焦代工核心能力。研究結果發現聚陽結合各式創新管理功能,整合「流程管理、流程創新、商業模式創新」建置完善的服務、製造與管理三個層面的系統,重新定義流程再造的價值。在現今開放式的全球運籌模式下,必須在產業供應鏈中取得平衡點,充分滿足供應鏈中的伙伴需求(上游供應商需求、下游顧客需求、企業本身需求)才具備競爭優勢。 |
英文摘要 | Innovation management was breeder of competitive advantage, the Taiwan's industries of OEM how to face wave of innovation are very important issues. The tailoring industry is faced with competition of global market. The purpose of this study is to present evidence that the innovation management effect on competitive advantage. This research used single case study method to discuss the innovation management effect on the competitive advantage, and the practicality of the innovation management is demonstrated through Makalot to show how to focalize core competence of OEM in the globalization market. This study finds that Makalot integration of process management, process innovation and innovation of business model to redefinition value of reengineering. In conclusion, open global logistics model have to acquisition of equation and content oneself with coagent to be provided with competitive advantage in supply chain. This study may lead to a better understanding of innovation management in OEM industries. |
本系統中英文摘要資訊取自各篇刊載內容。