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題名 | 影響輕航機參與者運動觀光參與行為因素之研究=A Study of Influence Factors of Sport Tourism Participation Behavior in Ultralight Aircraft Participates |
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作者 | 張孝銘; 吳政杰; Chang, Hsiao-ming; Wu, Cheng-chieh; |
期刊 | 休閒產業管理學刊 |
出版日期 | 20080400 |
卷期 | 1:1 2008.04[民97.04] |
頁次 | 頁66-78 |
分類號 | 993.8 |
語文 | chi |
關鍵詞 | 深度休閒; 遊憩專業化; 運動觀光; 參與報酬; 冒險遊憩; Serious leisure; Recreation specialization; Sport tourism; Participation rewards; Adventure recreation; |
中文摘要 | 本研究目的主要在於了解影響輕航機冒險遊憩參與者從事運動觀光之因素,主要根據深度休閒、遊憩專業化、參與報酬以及運動觀光之理論與實證研究,來建構本研究之架構與問卷。本研究採問卷調查方式,以全台輕航機參與者爲對象,採郵寄的方式進行,共計獲得有效問卷71份。所得資料經描述統計、相關分析以及多元迴歸統計後,本研究發現:1.在行爲涉入方面,輕航機參與者其中以參與年資2年居多,飛行時間多爲30分鐘,平均每週參與8次。2.深度休閒、遊憩專業化(行爲涉入、承諾、技巧知識)、參與報酬、與運動觀光之間有正向的相關存在。3.對輕航機參與者運動觀光參與行爲最有預測能力的變項爲「深度休閒」、「參與報酬」、「行爲涉入」、以及「承諾」因素。根據研究結果,本研究不僅對空域休閒業者提出經營上之建議,亦對冒險遊憩之研究者提出後續研究建議。 |
英文摘要 | The purpose of this study aims to construct a model and prove the influence of people who participate in sport tourism. The study bases on serious leisure, recreation specialization, participation reward, and sport tourism theory and evidenced research literatures. The questionnaires were given to participates, of ultralight aircraft in Taiwan. Moreover, mailing method is used in the study, and 71 effective questionnaires were collected. After descriptive statistics, correlation analysis, and multi-regression analysis testing, three results are shown: 1. On behavioral involvement, almost participation two years among the ultralight aircraft participates', each flying time was 30 minutes, a week average participation are eight times. 2. There are relationship between with serious leisure, recreation specialization, participation rewards, and sport tourism. 3. The powerful predict variable on sport tourism behavioral for ultralight aircraft participates' are serious leisure. Based on these findings, the study not only gives some suggestions for adventure or program managers, but also supports research orientation for future researchers. |
本系統之摘要資訊系依該期刊論文摘要之資訊為主。