查詢結果分析
相關文獻
- 兒童零用金消費行為與觀念之研究:以臺北市國小學生問卷調查為例
- Child Transitional Object Attachment: Nature, Development, and Related Factors
- 散布性交易訊息刑罰化合憲否
- 兒童知覺動作發展
- 聯合國與盧安達人權:滅絕種族及其他罪行之懲治
- 學齡前兒童之聽力篩檢
- Strokes in Children: A Medical Center-Based Study
- 兒童癲癇重積狀態
- The Effectiveness of Dietary Instruction in Obese School Children of Southern Taiwan
- 諾爾斯成人教育學模型在國中補校教學上的適用性--以公民科為例
頁籤選單縮合
題 名 | 兒童零用金消費行為與觀念之研究:以臺北市國小學生問卷調查為例=Children's Concept and Disposal of their Pocket Money |
---|---|
作 者 | 徐淑敏; | 書刊名 | 臺北市立師範學院學報 |
卷 期 | 33 2002.12[民91.12] |
頁 次 | 頁235-250 |
分類號 | 496.34 |
關鍵詞 | 兒童; 零用金; |
語 文 | 中文(Chinese) |
中文摘要 | 零用金存在的理由,主要是讓兒童有機會學習如何管理金錢,同時也能分享家庭的資源。現今兒童購買產品的範圍愈來愈廣,其購買的能力及決策行為,已備受注意。本文的研究目的,為下述幾項: 1.了解兒童零用金的來源與數量,及家長給予兒童零用金的原則與方式。 2.探究兒童零用金的消費行為與管理情形。 3.研究兒童對於零用金的態度與價值額。 4.提供學校、家庭及兒童相關的建議。 本文依據消費者行為理論及國內外的論述,以臺北市國小六年級學童為問卷調查的研究對象,因此排除了地理、年齡、職業和社會階層等變數,而歸納出性別、父母親學歷、家中子女數、出生序、廣告、贈品及零用金的數量等影響兒童消費行為的變因,以了解其金錢態度、消費行為及相關因素之探討。 根據問卷調查結果,針對不同的個人、家庭及社會變項之國小學童,在消費行為的面向上,進行統計分析。結果顯示對本文之研究目的,均獲得初步結論,並依據此研究結果,提供參考之意見。 |
英文摘要 | The purpose of the existence of pocket money is to provide children the chance to learn how to manage money and to share household resources. As time passes the range of the products children purchase is getting wider. Moreover, their consuming ability and decision-making strategy have drawn great attention. This research is exactly set out to understand children's concept and disposal of their pocket money. Our goals are as follows. 1.To understand the source and sum of children's pocket money and the ways parents offer it. 2.To explore how children use and manage their pocket money. 3.To investigate children's attitudes towards money and their values. 4.To provide relevant suggestions for schools, families and children. According to the consumer behavior theory and discussion in Taiwan and abroad, this article surveys a few groups of six-graders in Taipei. Therefore, differences in geography, age, profession and social class, etc. are not considered here. The variables include are sex, parent's educational background, the number of children in the family, the order to be born, advertisement, additional gift and the sum of the pocket money. We aim to understand children's attitudes towards money, their consuming behavior and other relevant factors. Based on the survey result, variables are categorized into individual, family and societal factors. Then a statistic analysis is proceeding in order to understand the dimension of consumer behavior. We have reached an initial conclusion and referential suggestions are made based on the research outcome. |
本系統中英文摘要資訊取自各篇刊載內容。