頁籤選單縮合
題 名 | 遊客對奮起湖風景區意向之調查與分析=Surveying and Analysis of Tourist's Intention on Funchi-lake Scenic Area |
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作 者 | 黃壹貞; 林喻東; | 書刊名 | 林業研究季刊 |
卷 期 | 23:4 2001.12[民90.12] |
頁 次 | 頁45-56 |
分類號 | 992.2 |
關鍵詞 | 奮起湖風景區; 遊客意向; Funchi-lake scenic area; Tourist's intention; |
語 文 | 中文(Chinese) |
中文摘要 | 根據媒體報導,若開放大陸人士來臺觀光旅遊,阿里山森林遊樂區是最受青睞的旅遊景點,奮起湖風景區與阿里山森林遊樂區位於同一條旅遊線上,且每逢星期假日,遊客也相當的多,惟該遊樂區尚欠缺整體的規劃,殊為可惜。風景區在進行規劃及經營時若能收集更多遊客行為及心理層面資料,對規劃及經營必有相當大的助益。本研究係訪問遊客對奮起湖風景區目前所擁有的景觀及設施滿意程度做意向調查,俾做為奮起湖風景區規劃或經營管理參考用。 |
英文摘要 | Funchi-Lake, a high potential scenic area, is located on the same tourist's line with Alishan forest recreation area. Although there are many tourists in holiday, the area is still lack of integral plans. Before formal planning a scenic area, it is helpful to acquire tourists' opinions about the site. The purpose of this study is to interview tourists who is traveling in Funchi-Lake scenic area. There are two important aspects of questions in questionnaire are tourists' satisfying degree in scenery and facilities. We hope the results of this study are able to offer some information for planners and managers. |
本系統中英文摘要資訊取自各篇刊載內容。