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頁籤選單縮合
題名 | U. S. Acquisition of Chinese-Language Materials= |
---|---|
作者 | Chan, Carol Rosenthal; |
期刊 | 圖書館學與資訊科學 |
出版日期 | 19901000 |
卷期 | 16:2 1990.10[民79.10] |
頁次 | 頁43-47 |
分類號 | 023 |
語文 | eng |
關鍵詞 | Chinese-language materials; Acquisition; U. S.; |
中文摘要 | The author scouted out the distribution of Chinese-language materials in the United States, with the purpose of marketing the books of the publisher she represents. One big help was the Chinese Yellow Pages business directory in every large such community. Chinese Chambers of Commerce furthered her telephone contacts nationally in the bookstores and video stores. The author urges greater attention to marketing: cataloguing, display, and salesmanship. She also urges the distribution of more books in English by Chinese-Americans, apropos of maintaining heritage in second-generation children. |
本系統之摘要資訊系依該期刊論文摘要之資訊為主。