頁籤選單縮合
題名 | 知覺有用性對知覺易用性與使用態度中介效果之研究--以美食外送平臺foodpanda為例=The Relationship among Perceived Usefulness, Perceived Ease of Use and Use Attitude: An Empirical Study on Food Delivery Platform |
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作者 | 柴康偉; 歐瑋明; 朱柏勳; Chai, Kang-wei; Ou, Wei-ming; Chu, Po-hsun; |
期刊 | 創新與經營管理學刊 |
出版日期 | 20211200 |
卷期 | 10 2021.12[民110.12] |
頁次 | 頁72-88 |
分類號 | 483.8 |
語文 | chi |
關鍵詞 | 科技接受模式; 知覺有用性; 知覺易用性; 使用態度; 美食平臺; Technology acceptance model; Perceived usefulness; Perceived ease of use; Use attitude; Food delivery platform; |