頁籤選單縮合
題名 | Examining Consumers' Channel-Migration Intention Utilizing Theory of Planned Behavior: A Multigroup Analysis |
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作者姓名(外文) | Pookulangara, Sanjukta; Natesan, Prathiba; | 書刊名 | International Journal of Electronic Commerce Studies |
卷期 | 1:2 2010.12[民99.12] |
頁次 | 頁97-116 |
分類號 | 496.34 |
關鍵詞 | Channel-migration; Theory-of-planned-behavior; Multichannel consumer; |
語文 | 英文(English) |