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題名 | Does an Established Offline Store Drive Online Purchase Intention?= |
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作者 | Chu, Su-yueh; Wu, Chih-ming; Wu, Karen Iee-fung; Chen, Yi-fang; |
期刊 | International Journal of Business and Information |
出版日期 | 20161200 |
卷期 | 11:4 2016.12[民105.12] |
頁次 | 頁432-465 |
分類號 | 490 |
語文 | eng |
關鍵詞 | Electronic commerce; Online to offline; Customer attitude; Purchase intention; |