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題名 | 淺談觀光美學經濟--從打造觀光城鄉做起=Discussing the Issues of the Tourism Aesthetic: From the Aspect of Building Tourism Communities |
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作者姓名(中文) | 王怡惠; | 書刊名 | 東方學報 |
卷期 | 36 2016.03[民105.03] |
頁次 | 頁93-103 |
分類號 | 545 |
關鍵詞 | 美學經濟; 觀光城鄉; 社區總體營造; 文化創意; 生活美學; Aesthetics economic; Tourism communities; Integrated reconctraction of community program; Cultural creation; Life aesthetics; |
語文 | 中文(Chinese) |
中文摘要 | 本文主要探討台灣在面臨目前美感經濟的新消費時代時,可以開創「觀光美學經濟-從打造觀光城鄉做起」為求新轉型的新思維;因為美學的感知為現今世代的生活顯學,而將此思維應用在社區總體營造以發展觀光活動,相信能帶動地方經濟為地方促進繁榮。藉由文化、創意與產業發展的新視野,在觀光基本三大要素之「地域環境」、「地域社會」,及「地域經濟」三者間求得平衡,活用美學開創「文化創意創新為地方技藝求美,利益地域經濟;永續生態人文資源為教育,創建自然求真的地域環境;以淨化人心、引以為傲召喚傳承社區心,為地域社會求善」的觀光城鄉,進而創造生產、生態、生活,三生互利的觀光新生活美學,創建台灣競爭力。 |
英文摘要 | The main purpose of this article is to investigate the new era consumption of aesthetic economic to develop the profound idea of "Tourism Aesthetic Economic-Starting from Urban-Rural Tourism Development" in Taiwan. Because aesthetic is known as the fashion of current living style, to apply this idea to the integrated community development will hopefully booming local economy and prosperity. By developing new vision of culture, creativity, and industrial development to obtain balance among the three basic core elements of tourism: geographical environment, district society, and regional economy; therefore, to initiate the artistry of cultural and creative industry and the interest of regional industry. In addition, the goals are to educate people the importance of sustaining human ecology resources and to focus on natural environment. To purify the people’s minds, advocate society inheritance, and social region improvement are to create the new art of living and intensify Taiwan’s tourism competitiveness. |
本系統之摘要資訊系依該期刊論文摘要之資訊為主。