頁籤選單縮合
題名 | Causal Analysis of Air Passenger Decision-making |
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作者 | Kuo, Shih-yao; Chen, Shu-chuan; | 書刊名 | Journal of Aeronautics, Astronautics and Aviation. Series A |
卷期 | 45:2 2013.06[民102.06] |
頁次 | 頁99-105 |
分類號 | 557.9 |
關鍵詞 | Brand equity; DEMATEL; Decision Making Trial and Evaluation Laboratory; SEM; Structural Equation Modeling; IRM; Impact Relation Map; NRM; Network Relation Map; |
語文 | 英文(English) |