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題 名 | 遊客濕地保育環境認知和態度關係之研究--以鳥松濕地公園為例=The Study of the Tourists' Cognitions and Attitude on Wetland Conservation in Niaosong Wetland Park |
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作 者 | 李勝雄; 陳俐欣; | 書刊名 | 運動休閒管理學報 |
卷 期 | 9:1 2012.06[民101.06] |
頁 次 | 頁130-154 |
分類號 | 361.526 |
關鍵詞 | 濕地; 濕地保育; 環境認知; 環境態度; Wetland; Wetland conservation; Environmental cognition; Environmental attitude; |
語 文 | 中文(Chinese) |
中文摘要 | 本研究旨在探討遊客濕地保育環境認知與態度之現況,分析遊客基本屬性對其濕地保育環境認與態度造成的差異,並研究濕地保育環境認知與態度兩者之間相關情形。本研究使用「遊客濕地保育環境認知和態度調查問卷」為研究工具進行調查,以前往鳥松濕地公園的遊客為研究樣本,採非隨機抽樣之立意取樣並以現場訪問方式進行調查。調查所得資料以描述性統計、獨立樣本t考驗、單因子變異數分析、皮爾遜積差相關等統計方法進行資料分析,研究結果歸納如下:一、到訪遊客女性略多於男性,以21至40歲居多,教育程度以專科與大學為主,工作性質大多為工商服務業,且大多數居住於公園鄰近地區。二、遊客在濕地保育環境認知量表的得分超過中位數6.0,顯示遊客的環境認知有中高水準;而濕地保育環境態度介於同意至非常同意之間,顯示環境態度趨於積極。三、不同年齡、教育程度、工作性質、個人平均月收入、濕地保育知識來源、修習自然保育課程經驗、購買生態書籍經驗的遊客,在濕地保育環境認知上有顯著差異。四、不同年齡、教育程度、工作性質、濕地保育知識來源、加入生態相關組織的遊客,在濕地保育環境態度上有顯著差異。五、遊客濕地保育環境認知與態度兩者間呈現顯著正相關。 |
英文摘要 | The purpose of this research is to investigate the current circumstance and the relationship of the tourists' environmental cognitions and attitude on wetland conservation in Niaosong Wetland Park. This study also identifies the effect of tourist background and conservation experience variables on tourists' environmental cognitions and attitude on wetland conservation. This research picks the questionnaire survey procedure, and uses "Tourists' Wetland Conservation Cognitions and Attitude Questionnaire" to study the tool. The acquired data were processed by SPSS 19.0 for Windows to engage in descriptive statistics, one-way ANOVA, independent-sample t-test and Pearson product-moment correlation. This research and the results are summarized as follows: 1. Many of the tourists were over 21 to 40 of age, whose education basically were college degrees, and most of their occupation were industry, commerce and service. Besides, there were more women than men, and live near the park. 2. The average points of tourists’ environmental cognition shows their environmental cognition in high standard; the tourist attitude towards wetland conservation is between "agree" to "highly agree". 3. The independent variables which affect tourists’ environmental cognition of wetland conservation are "age", "educational level", "occupation", "average monthly income", "wetland conservation knowledge sources", "experience in conservation programs" ,"experience in purchasing ecological books". 4. The independent variables which affect tourists' environmental attitude of wetland conservation are "age", "educational level", "occupation", "wetland conservation knowledge sources", " experience in joining eco-related organizations". 5. There is a positive correlation among respondents' environmental cognition and environmental attitude of wetland-conservation. |
本系統中英文摘要資訊取自各篇刊載內容。