頁籤選單縮合
題 名 | The Future of Relationship Marketing in a Chinese Environment--Using the Banking Industry as an Illustration |
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作 者 | Lam, Lubanski Che Fai; Kong, Gillian Yuen Shan; | 書刊名 | 樹仁學報 |
卷 期 | 4 2008.04[民97.04] |
頁 次 | 頁372-387 |
分類號 | 496.5 |
關鍵詞 | Relationship marketing; Banking industry; Hong Kong; Mainland China; |
語 文 | 英文(English) |