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題名 | 臺灣農產品共同運銷決策:數學規劃模型之應用=Common Distribution Strategy for Taiwan Agriculture Products: An Application of Mathematic Planning Model |
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作者 | 陳怡靜; 韋俊仲; | 書刊名 | 中州學報 |
卷期 | 23 民95.06 |
頁次 | 頁255-265 |
分類號 | 431.25 |
關鍵詞 | 農產品; 共同運銷; 預測模式; Agricultural product; Common distribution; Prediction model; |
語文 | 中文(Chinese) |
中文摘要 | 國內農產品種類繁多,在受到各類農產品本身特性、氣候、運銷通路、政策、天災等因素,都影響著市場供需變化,為求市場價格與數量能夠供需平穩,農民透過層層運銷通路將農產品送至消費者,目前的農產品運銷通路大致可分為傳統運銷通路、共同運銷通路與直銷通路三種,本研究將針對農產品在共同運銷通路體系下,建立預測模型,求解各批發市場的農產品需求量,建立最佳運銷計劃,解決過去人為的經驗法則估算,所造成的誤差損失,希冀此一農產運銷規劃預測模式能提供共同運銷體系下農產運銷相關業者在做預測決策時一個的參考依據。 |
英文摘要 | Domestic markets are rife with various produce; however, the supply-demand capriciousness of markets is affected by the following factors, such as: characteristic of each kind of cropper, climate, distribution channel, policy or natural disaster, etc. For the sake of making market supply & demand to reach a stable level in price and quantity, farmers transit their produce to consumers through different level of distribution channels. Currently, the produce distribution channels normally include three manners: conventional distribution channels, common distribution channels, and direct-marketing channel. This research will found a forecast mould based on the system of conventional distribution channels of agriculture products, so as to figure out the produce demand quantity for each terminal market, build up the optimum marketing channel plan as well as solve inaccuracy loss caused from the contrived-experience estimate. We expect the distribution channel forecast mould will provide a reference basis for related produce distribution proprietors while making their prediction strategy based on the system of conventional distribution channels. |
本系統之摘要資訊系依該期刊論文摘要之資訊為主。