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題名 | The Impact of Terrorist Attacks for Leisure Destination Choice on R.O.C. Outbound Travelers: The Case of September 11 Event=恐怖攻擊事件對臺灣旅客選擇出國旅遊地點之衝擊--以911事件為例 |
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作者 | 閔辰華; Min, Jennifer C. H.; |
期刊 | 醒吾學報 |
出版日期 | 20040100 |
卷期 | 27 民93.01 |
頁次 | 頁37-55 |
分類號 | 992 |
語文 | eng |
關鍵詞 | 911恐佈攻擊; 第二次世界大戰; 旅遊地點; 恢復狀況; 旅遊行為; September 11 terrorist attacks; World war Ⅱ; Leisure destination; Recovery status; Tourist behavior; |
中文摘要 | 本研考之研究目的乃是自第二次世界大戰以來,人類最大災難—911恐怖攻擊後,查驗國人在出國旅遊地點選擇上,受此災難事故之影響狀況。本研究選擇佔國人出國旅遊市場四分之三的香港、澳門、日本、美國和泰國等市場為例,研究以上旅遊市場在911恐怖攻擊後,國人出國旅遊地點選擇上的恢復狀況。研究發現:自911事件後的三個月,美國市場恢復最為緩慢,而日本市場恢復狀況超越各個市場。研究結果,實際反映一件真實災難事件後,國人在旅遊地點上之旅遊行為實際變化情形。 |
英文摘要 | The purpose of this study was to evaluate how the disastrous September 11 terrorist attacks had affected Taiwanese outbound tourists for leisure destination choice, a more dramatic impact than any crisis since World War Ⅱ. This research selected Hong Kong, Macao, Japan, US, and Thailand markets which had traditionally dominated the outbound market of the island, with more than three-quarter share, as study objectives to evaluate recovery status since the September 11 crisis. The results indicated that the US market dropped severely during the first three months after the catastrophe, whereas the Japanese market seemed to have with stood the crisis much better or even benefited from it. The results will likely shed more light on how the tourist behaviors are influenced by a real-life hazard. |
本系統之摘要資訊系依該期刊論文摘要之資訊為主。