查詢結果分析
相關文獻
- Verification of the Double-mediating Effects of Consumer-brand Relationships, Community Identification, and Brand Love in Virtual Communities
- Verification of the Double-mediating Effects of Consumer-brand Relationships, Community Identification, and Brand Love in Virtual Communities
- 從社會認同理論探討高中生傾向科學的態度與科學本質的理解
- 從認同的觀點分析學童對科學本質的了解與科學生涯的知覺
- The Effects of a Diverse Campus on Ethnic Identity
- 應用單一靜態乏補償器改善不同電壓等級電弧爐之電壓閃爍
- ATM網路SVC信號方式之分析
- 大學生感恩與心理適應之關係:因應方式之中介效果
- 公車乘客影響因素的結構關係之研究
- Does Effect of Workload on Quality of Work Life Vary with Generations?
頁籤選單縮合
題名 | Verification of the Double-mediating Effects of Consumer-brand Relationships, Community Identification, and Brand Love in Virtual Communities=虛擬社群中社群識別與品牌熱愛在顧客-品牌關係的雙中介效果檢驗 |
---|---|
作者 | 吳鈺萍; 劉大魁; 池文海; 陳志閔; Wu, Yu-ping; Liou, Dah-kwei; Chih, Wen Hai; Chen, Chih-min; |
期刊 | 品質學報 |
出版日期 | 20210200 |
卷期 | 28:1 2021.02[民110.02] |
頁次 | 頁12-32 |
分類號 | 496.34 |
語文 | eng |
關鍵詞 | 品牌熱愛; 顧客-品牌關係; 中介效果; 虛擬社群感; 社會認同理論; Brand love; Consumer-brand relationship; Mediating effect; Sense of virtual community; SVC; Social identity theory; |