頁籤選單縮合
題名 | 顧客知覺的服務行為與顧客滿意度的關係:國民性格的調節效應與本土、外商公司的比較=Customers' Perceived Service Behaviors and Customer Satisfaction: The Moderating Effect of National Character and the Comparison between Local and Foreign Companies |
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作者 | 鄭碧月; 邱文彬; Cheng, Pi-yueh; Chiou, Wen-bin; |
期刊 | 輔仁管理評論 |
出版日期 | 20070100 |
卷期 | 14:1 2007.01[民96.01] |
頁次 | 頁155-175 |
分類號 | 496.7 |
語文 | chi |
關鍵詞 | 保險產業; 國民性格; 知覺的服務行為; 顧客滿意度; Insurance industry; National character; Perceivecd service behaviors; Customer satisfaction; |