頁籤選單縮合
題名 | Applying Storytelling to Technical Communication--The Making of “Scientific Taiwan” TV Series= |
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作者 | 蔡佳璋; Tsai, Jya Jang; |
期刊 | 玄奘資訊傳播學報 |
出版日期 | 20070700 |
卷期 | 4 2007.07[民96.07] |
頁次 | 頁89-99 |
分類號 | 557.776 |
語文 | eng |
關鍵詞 | |
中文摘要 | This paper recounts an "experimental" TV program, "Scientific Taiwan", one of the first TV journalistic programs in Taiwan to explore the storytelling technique in technical communication. While technology development is viewed as vital to the national competitiveness and the TV journalism is the media of choice for the public, the paradoxical lack of TV journalism on the coverage of technology development is an issue that needs to be addressed. National Applied Research Laboratories (NARL), the leading technology development institute in Taiwan, has commissioned the making of the program "Scientific Taiwan" to explore a feasible and effective tool for technical communication. |
本系統之摘要資訊系依該期刊論文摘要之資訊為主。